Thursday, May 29, 2008

Thriving in Recession Part II - The Forgotten Gold in Every Company

Within every company there is a source of competitiveness, of performance, of profits waiting to be tapped.

It is entirely within the control of management; it costs virtually nothing to change; and, if improved by just 25%, it generates a 40%+ improvement in financial returns*. Something no retrenchment, no reengineering, no tactic, no strategy, can provide. Finding it, mining it, is the first and most effective response to recession.

At some level, everyone knows it exists. It is acknowledged that it fundamentally generates all corporate performance and competitiveness. Yet few companies can clearly define it, manage it, or change it. It remains in the realm of guesswork and "the leadership thing."

But it can be defined, it can be managed, and it certainly can be changed. It is called the Operating Dynamic© of the company. Uncovering it, making it responsive to management is easy.

Since 1980 we have been measuring and helping companies trigger changes in this hidden profit center. One of the tools we use is at The Corporate 360°. It is quick, it is non intrusive, it is economical.

It has some fifteen major components. One component is Acknowledgement of Work.

For additional information, please contact us at:
847-599-9960 or

For some tactical and operational guidance from our archives and the last recession, see How To Manage In A Downturn.


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